this year's collection is even brighter than before

Guess who’s back?

The Rachel Pohl Collection

You loved it. It sold out in record time. Now it’s back, reimagined.



Artist and adventurer Rachel Pohl hand-painted the Lofoten peaks in the pinks of a winter sunrise and the blues of the Arctic night. From soft merino base layers to cozy fleeces, beanies, mittens, tubes and socks, it’s the whole collection, made for your coldest, brightest days.

Hot Girl Winter

We’ve kept women hot since 2002.



But by our definition, being hot is more than body temperature.
More than appearance.
It’s a feeling and a way of being.



Like Kari herself has been an example of:



It’s hot to provoke.
It’s hot to perform under pressure.
It’s hot to be you.



In Kari Traa base layers, you don’t just stay warm,


you’re encouraged to do whatever makes you feel hot.



Let’s have a hot girl winter.

Ski Favorites

Base layers that are more than just a first layer

“Hot girl energy for me is skiing around with friends, getting super sweaty, letting my hair be a mess, and just having fun doing what I love.”


– Vilde Fimreite

“Hot girl energy for me means that you dare to be yourself as a woman. Even though you are still a pretty badass skier.”


- Ebba Forsgren

“People underestimate female skiers so much, especially when it comes to the energy we create and how much we’re capable of lifting each other up.”


– Jenna keller

Keeps you warm without overheating on long fall hikes

Accessories

Our BEST SELLING 100% merino WooL base layer.
Less bulk. More warmth. Built for women.

Smekker

Membership has its peaks

Enjoy free shipping on every order, plus more member benefits.

Inspiration

For women, by women

Our mission is to inspire women to a happier, healthier and stronger lifestyle.

Guides

26.10.09

What to Wear and How to Choose. We’ll explore how to choose the right pair of leggings, so you can get out and get moving!

Guides

26.08.26

To all of the potential skeptics out there, and to those who just want to know more about wool and merino wool, here are five reasons to wear wool baselayer all year around.

About

26.08.25

Kari Traa is a women´s outdoor active brand, born in the Norwegian mountains and built on a simple belief: women should never have to compromise on performance, personality or style.

Guides

26.10.06

Wool is our best adventure buddy. It helps adjust your body temperature to a comfortable level, keeps you warm (or cool), and self-cleaning. Read more about the benefits of wool here.

And while wool is incredibly awesome for our active lifestyles, we can’t forget that merino wool fibres are delicate. We have to know how to care for them so they last for every adventure. Here are some tips on how to take care of your wool garments.

Guides

26.08.26

Did you know that wool is self-cleaning? This means you can “air it out” instead of washing it in the machine. We'll give you the advice you need to make the wool last season, after season, after season.