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Travel 03.18.19

Ása Steinars Travel Tips for Iceland

Iceland is truly a natural paradise in the middle of the Atlantic Ocean. Widely known as “The Land of Fire and Ice”; home to some of the largest glaciers in Europe, and some of the world’s most active volcanoes. Here is my recommendation to GO ALL OUT in Iceland

Trend Guide 02.27.19

Julie Bergan has designed her own Kari Traa sneakers

Sneaker junkie and pop artist Julie Bergan has designed her own shoes together with Kari Traa. Bergan has been working with the brand since last autumn and says that designing her own shoes has long been a dream, one that she never thought would come true.

Ambassadors 01.06.19

Mona Berntsen

I am motivated by the growing number of women taking positions in new areas, in everything from sports to the boardrooms of the world's largest companies

Trend Guide 02.05.19

Welcome spring with new Kari Traa sneakers

Last year, for the first time, we launched our very own sneaker collection with the models Fus and Fres. Now, we are continuing the success with three new models, in addition to new colors for last year's shoes. Check out the new models here

Trend Guide 01.28.19

Let´s Go Road Trippin

This year we´ve taken our active wear collection on a road trip. Dream away to an impulsive adventure dressed up in comfortable fashion pieces, that make you ready for anything.

01.16.19

How Often Should You Replace Your Sports Bra?

We all have one favorite sports bra in the closet that we love to use. Unfortunately, this is probably the one that you should replace first.

Trend Guide 12.03.18

The Story Behind the Iconic Rose Wool Collection

Kari Traa's bestselling thermal underwear, Rose, has become an icon for the Nordic winter. The adventure started at Kari's family cabin in the Norwegian town of Voss.

Trend Guide 12.03.18

The Story Behind the Iconic Rose Wool Collection

Kari Traa's bestselling thermal underwear, Rose, has become an icon for the Nordic winter. The adventure started at Kari's family cabin in the Norwegian town of Voss.

Trend Guide 11.19.18

Why wool is as good as gold – even in sports bras

We’ve always been taught to wear wool baselayers closest to the body. However, many seem to forget that, for women, a baselayer top is not the inner-most layer – a sports bra is.