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About Us 09.05.20

Why We Love TENCEL™ Modal Fibers

The secret behind the extreme softness of our Feel Free baselayers, lies in nature’s own super-material: wood pulp.

About Us 07.25.20

Our New Packaging

In 2019, we took Green Points Plastic Pledge which committed us to reduce our overall consumption of plastic. The process of investigating ways to reduce the amount of plastic in our designs and packaging started long before however, and have led to a new and more sustainable packaging solution.

Trend Guide 01.24.20

The Story Behind the Iconic Rose Wool Collection

Kari Traa's bestselling thermal underwear, Rose, has become an icon for the Nordic winter. The adventure started at Kari's family cabin in the Norwegian town of Voss.

About Us 01.24.20

Environmental and Social Practices

You can always feel safe when wearing any KT-piece. Here is more info on how we ensure it

About Us 10.04.19

Affiliate Program

Drive traffic from your site to and make money!

About Us 07.25.19

KARI TRAA has taken the Plastic Pledge

Kari Traa has taken the Plastic Pledge and is already creating more environmentally friendly packaging as well as reducing the use of plastics across all areas of the business.

About Us 06.24.18

Kari Traa - Our Story

Kari Traa is not just a champion freestyle skier with three Olympic medals to her name, but also the creator of the now fastest growing sports brand in Europe.